The Portuguese government hopes to increase the excise tax on vape oil in 2024. Excise tax on nicotine e-liquids will increase by 4% to €0.351 ($0.373) per milliliter, while e-liquids without nicotine will be subject to an excise tax of €0.175 per milliliter.
vape liquids containing nicotine and nicotine-free will also be subject to minimum tax rates equivalent to the tax rates on traditional cigarettes of 25% and 12.5% respectively.
“Increasing taxes on vape oil in this way will make vapes a less appealing form of nicotine,” World Vaping Alliance community manager Alberto Gomez Hernand said in a statement. consumption choices and prevent low- and middle-income groups from accessing these products.”
“This could force vape users to return to smoking and prevent smokers from changing their smoking habits for affordability reasons. Portugal should follow the success of countries such as the UK and Sweden that encourage smokers to quit smoking; conversely, Portugal’s approach to vapes The excise tax levied is the highest in the EU.”
The increase in Portuguese vape oil consumption tax has posed certain challenges to manufacturers such as Guutuu vape. By understanding the background and reasons for the tax increase, assessing market response and user needs, seeking product innovation and diversification, strengthening brand marketing and publicity, and seeking cooperation Opportunities and diversified markets, Guutuu vapes can better cope with this situation. In an ever-changing market environment, flexibility in adjusting strategies and adapting to market demands is key. Guutuu vapes have the opportunity to achieve sustainable development and stand out in the highly competitive vape industry through innovation and cooperation.
“The Portuguese government should take a risk-based approach to taxing vapes,” Hernandez said. “Since the risks of vapes are reduced by 95%, taxes should also be reduced by 95%.”
Hernández also said: “If Portugal wants to achieve the goals set out in its National Anti-Cancer Plan and the European Cancer Plan, it needs to make alternatives to smoking accessible and affordable.” “Sweden will become the world’s most powerful country this year. became the first smoke-free country and Portugal is taking the opposite decision.”
In related news, Portugal will delay implementation of the EU Tobacco Directive and legislation proposed by the Portuguese government to ban flavored heated tobacco products. According to reports, the ban was supposed to take effect on October 23, 2023, but will be postponed to 2024 in Portugal.
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